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Research of the Influence of Self-Congruity on Consumption Intention |
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| รหัสดีโอไอ | |
| Title | Research of the Influence of Self-Congruity on Consumption Intention |
| Creator | Jiakui Chen |
| Contributor | Qitong Han |
| Publisher | Rangsit University |
| Publication Year | 2567 |
| Keyword | Self-Congruity, Consumption Intention, TPB, Chinese Consumers, iPhone |
| ISBN | 978-616-612-592-4 |
| Language | EN |
| URL Website | https://rsucon.rsu.ac.th/ |
