|
DIGITAL HR: THE DIGITAL TRANSFORMATION IN HUMAN RESOURCES MANAGEMENT IN THE AVIATION BUSINESS |
|---|---|
| รหัสดีโอไอ | |
| Creator | Arunya Pisitkasem |
| Title | DIGITAL HR: THE DIGITAL TRANSFORMATION IN HUMAN RESOURCES MANAGEMENT IN THE AVIATION BUSINESS |
| Contributor | Tasnawadee Pairoj-Boriboon |
| Publisher | National Research Council of Thailand |
| Publication Year | 2566 |
| Journal Title | SOCIAL SCIENCE ASIA : Official Journal of National Research Council of Thailand in conjunction with Panyapiwat Institute of Management (PIM) |
| Journal Vol. | 9 |
| Journal No. | 3 |
| Page no. | 11-20 |
| Keyword | Digital, Transformation, Human Resources, Management, Airline Business |
| URL Website | http://e-journal.nrct.go.th/ |
| Website title | e-journal |
| ISSN | 2229-2608 |
| Abstract | Technology played a vital role in human life, especially during the pandemic of COVID-19 technology plays a critical role, including being an assist.Department-HR involves changes that apply tant driver in all business ss areas.Digital transform mation in the Human Resources D e Nosant technology in human resource tasks. This article described how digital is necessary nowadays in HR departments and how to be a successful digital HR. HR new generations tasks should be more strategic work planning, goal-oriented, compact & flexible organizational structure, emphasize competency ons, reskill and upskill staff co v. and utilize logy in HR tasks such as recruitment & selection, trainin ng & development, salary & benefits, and employee self-services online. The preparation for digital transformation began with clarifying the objective and its importance, communicating with all staff, allocating the budget, and arranging for the risk plan.The benefits of digital HR were increasing personnel efficiency and eflectiveness, increasing efficiency and effectiver veness in the HR outconmes, creating a competitive advantage, developing staff essential technology skills, and enhancing the image of an intelligent organization.The limitations of digital HR consisted of internal factors such as employee factors, factors relating to the organization's existing infrastructure, budgeting; and external factors, including economic, political, social, technological, environmental, regulatory, and competitors. The guideline for digital HR for aviation businesses were to communicate to all staff about the digital transformation, educate them, give them time to practice and implement, prepare a budget for the whole digital transformation process, plan for digital transformation step by step, evaluate the digital transformation process,and listen to stafl's' opinions and feedback. |
