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FACTORS INFLUENCING EFFECTIVENESS OF INTERDEPARTMENTAL COMMUNICATION IN HOSPITALITY INDUSTRY: A CASE STUDY OF 4-5 STAR HOTEL EMPLOYEES IN PHUKET |
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| รหัสดีโอไอ | |
| Creator | Yulia Lozovitskaya, Nareeya Weerakit |
| Title | FACTORS INFLUENCING EFFECTIVENESS OF INTERDEPARTMENTAL COMMUNICATION IN HOSPITALITY INDUSTRY: A CASE STUDY OF 4-5 STAR HOTEL EMPLOYEES IN PHUKET |
| Publisher | คณะวิเทศศึกษา มหาวิทยาลัยสงขลานครินทร์ |
| Publication Year | 2560 |
| Journal Title | วารสารวิเทศศึกษา มหาวิทยาลัยสงขลานครินทร์ |
| Journal Vol. | 7 |
| Journal No. | 1 |
| Page no. | 118-139 |
| Keyword | Interdepartmental communication, Hospitality, Human Resources |
| ISSN | 2228-8864 |
| Abstract | This study aims to examine the key factors influencing interdepartmental communication in the hospitality industry in Phuket. It specifically seeks to test and evaluate a theoretical framework which consists of certain HR practices affecting the improvement of interdepartmental communication, which the literature review shows. The target population was full time 4-5 star hotel employees in Phuket. The author distributed 600 questionnaires and received 441 in representing a usability response rate of 73.5%. The results showed that four dimensions of HR practices (team work, training, core values and personal development) exerted positive correlation with the interdepartmental communication. Hotels should focus on and maintain a positive organizational culture, provide more training for skills development of their staff and build-up teamwork atmosphere to ensure that their employees can work together with a higher level of interdepartmental communication. |
