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The Impacts of Online Social Network and Website Qualification on the Customers' Purchase Intention via Deal-of-the-day Website in Thailand |
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| รหัสดีโอไอ | |
| Creator | 1. Dissatat Prasertsakul 2. Pakawakarn Koottatep |
| Title | The Impacts of Online Social Network and Website Qualification on the Customers' Purchase Intention via Deal-of-the-day Website in Thailand |
| Publisher | Silpakorn University Research and Development Institute |
| Publication Year | 2560 |
| Journal Title | Silpakorn University Journal of Social Sciences, Humanities, and Arts |
| Journal Vol. | 17 |
| Journal No. | 2 |
| Page no. | 1.-24 |
| Keyword | Social commerce, Deal-of-the-day websites, Online social network |
