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BOOK REVIEW Marketing 4.0: Moving from Traditional to Digital Authors: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan |
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| รหัสดีโอไอ | |
| Creator | Bing Zhu |
| Title | BOOK REVIEW Marketing 4.0: Moving from Traditional to Digital Authors: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan |
| Contributor | Suwanna Kowathanakul |
| Publisher | National Research Council of Thailand |
| Publication Year | 2561 |
| Journal Title | SOCIAL SCIENCE ASIA : Official Journal of National Research Council of Thailand in conjunction with ABAC Journal |
| Journal Vol. | 4 |
| Journal No. | 1 |
| Page no. | 86 |
| Keyword | Book Review, Marketing 4.0, Moving, Traditional, Digital |
| URL Website | http://e-journal.nrct.go.th/ |
| Website title | e-journal |
| ISSN | 2229-2608 |
