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Effect of the Service Marketing Mix and Authenticity towards Satisfaction of Tourist Attractions in the Community-Based Tourism Norther Region Under the COVID - 19 Situation |
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รหัสดีโอไอ | |
Creator | Kajohnsak Wongwirach |
Title | Effect of the Service Marketing Mix and Authenticity towards Satisfaction of Tourist Attractions in the Community-Based Tourism Norther Region Under the COVID - 19 Situation |
Contributor | Nattagant Rungruang, Boonthawan Wingwon |
Publisher | Pibulsongkram Rajabhat University |
Publication Year | 2566 |
Journal Title | Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University |
Journal Vol. | 17 |
Journal No. | 2 |
Page no. | 544-561 |
Keyword | Authenticity, Community-based tourism, Service marketing mix |
URL Website | https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/262419 |
Website title | Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University |
ISSN | ISSN 2985-0487 (Online) |