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Consumers purchasing behavior of coffee via mobile devices in Thailand |
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| รหัสดีโอไอ | |
| Creator | Jiraphon Subwibool and Parichard Sangkumchaliang |
| Title | Consumers purchasing behavior of coffee via mobile devices in Thailand |
| Publisher | Faculty of Agriculture |
| Publication Year | 2567 |
| Journal Title | Khon Kaen Agriculture Journal |
| Journal Vol. | 52 |
| Journal No. | 1 |
| Page no. | 166-184 |
| Keyword | online consumers, consumer behavior, marketing mix, application |
