The Effect of Authentic Leadership (AL) and Individual Innovation Adoption (IA) on Innovative Work Behavior (IWB) in Thai Context
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Creator Prapai Charoonnarth
Title The Effect of Authentic Leadership (AL) and Individual Innovation Adoption (IA) on Innovative Work Behavior (IWB) in Thai Context
Contributor Bung-On Sorod, Siriporn Yamnill
Publisher College of Politics and Governance (COPAG), Mahasarakham University
Publication Year 2564
Journal Title Journal of Politics and Governance
Journal Vol. 11
Journal No. 2
Page no. 152-167
Keyword Innovation Adoption, Authentic Leadership, Innovative Work Behavior, Moderating Effect, Structural Equation Modeling, Private Thai Company
URL Website https://so03.tci-thaijo.org
ISSN 2228-8562
Abstract The objective of this study was to examine the effect of Authentic Leadership (AL) on Innovative Work Behavior (IWB) with a consideration on the moderating effect of Innovation Adoption (IA) on that effect. Data analysis using structural equation modeling (SEM) supported the hypothesis that authentic leadership and innovation adoption had positive effects on innovative work behavior. However, the results did not demonstrate the moderating effect of innovation adoption but indicated the interrelated effect of innovation adoption and authentic leadership on innovative work behavior. The size of the corporation and corporate core values (such as creativity and innovation) might undermine the moderating effect of innovation adoption. Future research should study small or diverse business companies with and without innovation embedded in their corporate core values. The innovation adoption questionnaire should also be used in other sectors or countries to test the generality of the questionnaire.
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