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The Impact of financial performance to use of the QR-Code technology to receive payments for goods and services : Case Study of pomelo operators in Amphawa |
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| รหัสดีโอไอ | |
| Creator | Veerakij Utharnsakul |
| Title | The Impact of financial performance to use of the QR-Code technology to receive payments for goods and services : Case Study of pomelo operators in Amphawa |
| Contributor | Kingkan Jarukana, Kusuma Sangkhakun |
| Publisher | Faculty of Management Science Nakhon Pathom Rajabhat University. |
| Publication Year | 2564 |
| Journal Title | Journal of Management Science Nakhon Pathom Rajabhat University |
| Journal Vol. | 8 |
| Journal No. | 2 |
| Page no. | 397-408 |
| Keyword | QR Code Technology, return on investment (ROI), Confidence in using QR code system |
| URL Website | https://so03.tci-thaijo.org/index.php/JMSNPRU/issue/view/17070 |
| Website title | https://so03.tci-thaijo.org/index.php/JMSNPRU/index |
| ISSN | 2392-5825 |
| Abstract | The research objective is to The impact of financial performance to use of the QR-Code technology to receive payments for goods and services: Case study of pomelo operators in Amphawa. The study samples composed of a case study of pomelo operators in Amphawa and structured interviews were used as a tool to collect data from 72 pomelo owners. By sampling using the formula for finding the sample population with the formula of Taro Yamane from the population of 88 pomelo owners in Bang Nang Li Subdistrict, Amphawa District, Samut Songkhram Province. The statistics used in data analysis were only the descriptive statistics, and the multiple regression analysis (stepwise). The results of the research showed that the introduction of QR code technology to receive payments for goods and services : case study of pomelo operators in Amphawa has affected the financial performance of owners. This is based on the number of payments for goods and services with QR code (? = 0.41) and confidence in use (? = 0.20) with a predictive power 23.10% with significant difference of 0.05 the regression equation was Y =58.99 + 0.41(X1) **+ 0.20 (X2)** |
