The Effects of Factors on Fund Investment Decisions by Retail Investors in Bangkok Metropolis.
รหัสดีโอไอ
Creator Maninphapha Chirawitbuppa
Title The Effects of Factors on Fund Investment Decisions by Retail Investors in Bangkok Metropolis.
Contributor Arunee Narinthornkul Na Ayutthaya, Wisit Rittiboonchai
Publisher Faculty of Management Science Nakhon Pathom Rajabhat University
Publication Year 2559
Journal Title Journal of Management Science Nakhon Pathom Rajabhat University
Journal Vol. 3
Journal No. 2
Page no. 112-120
Keyword Funds, Decision
URL Website https://so03.tci-thaijo.org/index.php/JMSNPRU/issue/view/11564
Website title https://so03.tci-thaijo.org/index.php/JMSNPRU/index
ISSN 2392-5817
Abstract In this thesis, the researcher investigates (1) the effects of personal factors on the investment decisions of selected Bangkok Metropolis retail investors investing in funds. The researcher also examines (2) the effects of external factors on these investment decisions. The research population consisted of 1,525,170 retail investors in Bangkok Metropolis. Utilizing the purposive sampling method, the researcher selected a sample population of 400 members. Findings are as follows: 1. In regard to the effects of the personal factors on the fund investment decisions made by these retail investors, it was found that the investors paid greatest heed in decision making to the factors of dividend paying policies and persuasion. 2. Insofar as concerns external factors, investment policy was the factor to which investors paid greatest heed. The results of hypothesis testing show that the effects of personal factors on the investment decisions of these retail investors were evinced at a statistically significant level.
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