Communication for Industrial Heritage Preservation in Anshan City, China
รหัสดีโอไอ
Creator Wang Zhuoran
Title Communication for Industrial Heritage Preservation in Anshan City, China
Contributor Kanokrat Yossakrai
Publisher Buddhist Studies Foundation Wat Buranasiri Matayaram
Publication Year 2566
Journal Title Journal of Dhamma for Life
Journal Vol. 29
Journal No. 4
Page no. 364-381
Keyword Industrial heritage, Communication situation, Communication process, Public Awareness, Preservation
URL Website https://so08.tci-thaijo.org/index.php/dhammalife/index
Website title https://so08.tci-thaijo.org/index.php/dhammalife/article/view/2674
ISSN 2822-048X
Abstract This research aimed to investigate the communication strategies and processes employed to promote industrial heritage in Anshan city, China, using a qualitative research approach. The study involved key interviews with six groups: local wisdom people in industrial heritage, academic experts, government officials, artists recognized in the field, government communication officials, and tourists. The research revealed two main findings: Communication Situation of Industrial Heritage in Anshan City: The study, drawing on collective memory and Adorno’s theories, found a certain level of public memory and recognition of industrial heritage in Anshan. However, a need to enhance public awareness and appreciation was identified. Challenges in communication were noted, particularly among younger generations who showed less interest and awareness. The study suggests strengthening education and public engagement to improve awareness and understanding. Communication Process for Industrial Heritage in Anshan City: Based on SMCR and McLuhan’s theories, the research identified various mediums like cultural activities, museums, and media as effective channels for conveying the value of industrial heritage. These platforms, along with interactive engagement such as workshops and guided tours, were found crucial in enabling the public to understand and experience the heritage firsthand. In conclusion, while there is recognition of industrial heritage in Anshan, there is a clear need for enhanced educational and publicity efforts to strengthen public awareness. The study’s findings offer important insights for the preservation and promotion of industrial heritage in Anshan city.
Buddhist Studies Foundation Wat Buranasiri Matayaram

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