Competitiveness Factors of Thai Construction Industry within the AEC Context: A Qualitative Approach
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Creator Watcharapong Deewong
Title Competitiveness Factors of Thai Construction Industry within the AEC Context: A Qualitative Approach
Contributor Narong Leungbootnak, Preenithi Aksorn, Patrick Manu
Publisher TUENGR Group
Publication Year 2560
Journal Title International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies
Journal Vol. 8
Journal No. 3
Page no. 209-220
Keyword Thailand Construction, ASEAN Economic Community (AEC), Construction competitiveness factor, Competitiveness Model .
URL Website http://tuengr.com
Website title International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies
ISSN 2228-9860
Abstract On December 31st, 2015, Thailand formally joined the ASEAN Economic Community (AEC). Considerable hardware and software infrastructure will need to be developed to survive and/or compete in the AEC context and to be involved in this activity the Thai construction industry must enhance its competitiveness. This paper aimed to determine the factors affecting the competitiveness of Thai construction industry within the AEC. The qualitative approach was employed as the vehicle to fulfill the research objective. In-depth interviews were conducted with 32 key informants selected through a purposive sampling method. The finding revealed that there were 21 factors affecting the competitiveness of the Thai construction industry and then synthesized into 7 abstract categories: national condition, factor condition, demand condition, context for strategy and rivalry, firm operation and strategy, government, and industry support institutions. The top five factors were found to be: 1) companies resources and methods of operation, 2) companies strategic processes and marketing, 3) the characteristics of the workforce, 4) the policy of government towards Thai companies seeking to work internationally and 5) the political and legal settings within Thailand.
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