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Guidelines for Business Operation for Increasing the Competitive Advantage in Aviation and Tourism Industry after COVID-19 Pandemic in Thailand |
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| รหัสดีโอไอ | |
| Creator | Dultadej Sanvises |
| Title | Guidelines for Business Operation for Increasing the Competitive Advantage in Aviation and Tourism Industry after COVID-19 Pandemic in Thailand |
| Contributor | Weerapan Chauyprasit, Rungroj Chaiyasuthi, Thanakrit Umanunt |
| Publisher | DR.KEN Institute of Academic Development and Promotion. |
| Publication Year | 2566 |
| Journal Title | Interdisciplinary Academic and Research Journal |
| Journal Vol. | 3 |
| Journal No. | 3 |
| Page no. | 767-778 |
| Keyword | Competitive Advantage, Aviation, Tourism Industry, COVID-19 |
| URL Website | https://so03.tci-thaijo.org/index.php/IARJ/about |
| Website title | https://so03.tci-thaijo.org/index.php/IARJ/article/view/267872 |
| ISSN | 2774-0374 |
| Abstract | The tourism situation in 2023 has improved due to the COVID-19 pandemic. around the world and in Thailand has reduced and controlled. Almost all countries have announced the lifting or easing of disease control measures and easing restrictions on international travel. As a result, more foreign tourists come to Thailand. The aviation industry in 2023 will be in line with the expansion of the tourism sector as the majority of passengers entering Thailand are mainly for tourism purposes. In other words, Thailand's aviation and tourism industries are starting to recover and are likely to resume their growth, however, businesses in the aviation and tourism industry still face challenges in many ways, including adapting to rapidly changing customer demands. Competition inside and outside the industry or the ability to adopt digital technology in business organizations. Therefore, this academic paper aims to present business practices to increase the competitiveness of organizations in the aviation and tourism industry after the COVID-19 pandemic in Thailand |
