|
Farmer's Way to Change Based on Creative Economy: Case Study of Lohdon Nonna Cafe in Nadoon District, Mahasarakham Province |
|---|---|
| รหัสดีโอไอ | |
| Creator | 1. Kittipakorn Omthuan 2. Rossukon Omthuan 3. Chomnat Plangmal |
| Title | Farmer's Way to Change Based on Creative Economy: Case Study of Lohdon Nonna Cafe in Nadoon District, Mahasarakham Province |
| Publisher | Mahasarakham University |
| Publication Year | 2566 |
| Journal Title | Journal of Humanities and Social Sciences Mahasarakham University |
| Journal Vol. | 42 |
| Journal No. | 2 |
| Page no. | no. 161-169 |
| Keyword | Farmer's way, change, creative economy |
| URL Website | https://so03.tci-thaijo.org/index.php/humsujournal/index |
| Website title | Journal of Humanities and Social Sciences Mahasarakham University |
| ISSN | 2672-9733 |
| Abstract | The research objectives were.-1) to study the problems of farming lifestyles of farmers in Nadoon District, Mahasarakham Province, 2) to study the development of the location, and 3) to study the development trend the location. The collected data was from document data and interviews, observations, focus group discussion and descriptive analysis. The were as follows. 1) Changing of technology in agriculture caused problems by increasing expenses, ruining the quality of natural resources (soil and water), resulting in plants and animals becoming inedible. Moreover, herbicides used in the agricultural industry negatively affected the farmers.2) In Lohdon Nonna's development, firstly, the New Agricultural Theory was adapted in community management. There had been a conversion of an old business into a hotel and conference venue by the "Business based on Agriculture" principle. The business was also developed into a landmark of Nadoon by creating more business areas such as restaurants and cafes. Moreover, the addition of photo shooting and name changing of Lohdon Nonna created more tourist attractions. 3) The tendency to progress, tourism campaign invention has been built to create more activities in a year. The progress of this campaign added ways to publicize the location, conveniently fulfilling all types of tourists' desires. The maintenance of stability and quality in cuisine, beverage, accommodation, and services. |
