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Factors Affecting Thai Consumers' Support of Popular Music Artists: A Case Study of LOVEiS Record Company |
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| รหัสดีโอไอ | |
| Creator | 1. Sarayuth Kmoncharatkasem 2. Treetip Boonyam 3. Pawat Ouppathumchua |
| Title | Factors Affecting Thai Consumers' Support of Popular Music Artists: A Case Study of LOVEiS Record Company |
| Publisher | Silpakorn University Research Innovation and Creativity Administration Office |
| Publication Year | 2563 |
| Journal Title | Humanities, Arts and Social Sciences Studies |
| Journal Vol. | 20 |
| Journal No. | 3 |
| Page no. | 698-717 |
| Keyword | Artist supportiveness, popular music, Thai consumer |
