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The impact of IT capabilities and Customer Relationship Management on Sales Revenue Growth in the Banking Sector of Myanmar : A multiple case study of the Myanmar Banking Sector |
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| รหัสดีโอไอ | |
| Title | The impact of IT capabilities and Customer Relationship Management on Sales Revenue Growth in the Banking Sector of Myanmar : A multiple case study of the Myanmar Banking Sector |
| Creator | Khin Kyi Pyar |
| Contributor | Martin Goerlich |
| Publisher | Stamford International University |
| Publication Year | 2559 |
| Keyword | IT capabilities, Customer Relationship Management, Myanmar Banking Sector |
