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Research on the Continued Consumption Intention of Virtual Products in Mobile Games -Taking 'Honor of Kings ' as an Example |
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| รหัสดีโอไอ | |
| Title | Research on the Continued Consumption Intention of Virtual Products in Mobile Games -Taking 'Honor of Kings ' as an Example |
| Creator | Wenqin He |
| Publisher | Rangsit University |
| Publication Year | 2567 |
| Keyword | Mobile Game, Continued Consumption Intention, Expectation Confirmation, Perceived Usefulness |
| ISBN | 978-616-612-592-4 |
| Language | EN |
| URL Website | https://rsucon.rsu.ac.th/ |