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An Empirical Study of Environmental CSR Influences Consumer Purchase Intentions: A Case Study of Generation Z in Thailand and Taiwan. |
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| รหัสดีโอไอ | |
| Title | An Empirical Study of Environmental CSR Influences Consumer Purchase Intentions: A Case Study of Generation Z in Thailand and Taiwan. |
| Creator | Yihsin Lee |
| Contributor | Buraskorn Torut |
| Publisher | RSU International Research Conference 2024 on Social Science and Humanities, Education, and Management |
| Publication Year | 2567 |
| Keyword | Corporate Social Responsibility (CSR), E-commerce, Environmental-friendly, Purchase Intention, Generation Z |
| ISBN | 978-616-612-592-4 |
| URL Website | https://rsucon.rsu.ac.th/files/proceedings/RSUSOC2024/3404_20240528154240.pdf |
| Website title | https://rsucon.rsu.ac.th/files/proceedings/RSUSOC2024/3404_20240528154240.pdf |
