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The Influencing Factors toward Brand Loyalty of Smartphone in Phnom Penh, Cambodia |
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| รหัสดีโอไอ | |
| Title | The Influencing Factors toward Brand Loyalty of Smartphone in Phnom Penh, Cambodia |
| Creator | KAO Dauch |
| Contributor | Apichart Intravisit, Sirion Chaipoopirutana |
| Publisher | Rangsit University |
| Publication Year | 2559 |
| Keyword | brand affect, brand trust, customer satisfaction, perceived quality, corporate social responsibility (CSR), brand loyalty |
| ISBN | 978-616-7687-91-9 |
