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Seasonality of Various Visitors Visiting Phitsanulok Province Through Holt Winters Method |
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| รหัสดีโอไอ | |
| Title | Seasonality of Various Visitors Visiting Phitsanulok Province Through Holt Winters Method |
| Creator | Chalermpat Pongajarn |
| Contributor | Natthawud Konglumpun |
| Publisher | คณะบริหารธุรกิจ เศรษฐศาสตร์และการสื่อสาร มหาวิทยาลัยนเรศวร |
| Publication Year | 2561 |
| Keyword | Tourism Demand, Phitsanulok, Tourism Seasonality, Holt Winters Exponential Smoothing |
| Abstract | This article examines the seasonality of multiple types of visitors who visited in Phitsanulok by applying Holt Winters exponential smoothing method. The observations were collected quarterly during 2012-2017.The result indicates that seasonality of each tourism group is not exactly the same. Although the seasonal pattern between Thai and foreign visitors were different, the much lower number of international visitors comparing to the domestic one made the impact of international tourists toward overall seasonal effect small. In general, the first quarter, which was the favorite period of Thai visitors, was highest season for tourism of Phitsanulok province. |
| Language | ENG |
| URL Website | http://www.bec.nu.ac.th/becic2018/ |
| Website title | BECIC2018 |
