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The Mediating Role of Perceived Value, Brand Awareness, and Brand Loyalty in Tourism Revisit Intention among High-Quality Tourists in Thailand |
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| รหัสดีโอไอ | |
| Creator | Watit Intuluck |
| Title | The Mediating Role of Perceived Value, Brand Awareness, and Brand Loyalty in Tourism Revisit Intention among High-Quality Tourists in Thailand |
| Contributor | Chakrit Srisakun, Surakiat Tadawattanawit |
| Publisher | Research Administration Division |
| Publication Year | 2566 |
| Journal Title | Thammasat Review |
| Journal Vol. | 26 |
| Journal No. | 2 |
| Page no. | 395-422 |
| Keyword | Brand attributes, Brand awareness, Brand loyalty, Tourism revisit intention, High-quality tourists |
| URL Website | https://sc01.tci-thaijo.org/index.php/tureview/article/download/240718/163959 |
| Website title | ThaiJo2 |
| ISSN | 0859-5747 |