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Crisis and emergency risk communication |
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| รหัสดีโอไอ | |
| Creator | Ratrawee Pattanarattanamolee |
| Title | Crisis and emergency risk communication |
| Publisher | P.A. LIVING CO., LTD. |
| Publication Year | 2565 |
| Journal Title | Thai Journal of Emergency Medicine |
| Journal Vol. | 4 |
| Journal No. | 2 |
| Page no. | 58 - 66 |
| Keyword | emergency risk communication, disaster. |
| URL Website | https://he02.tci-thaijo.org/index.php/TJEM/index |
| Website title | Thai jounal of Emergency Meddicine |
| ISSN | 2697-4924 |
| Abstract | Communication regarding disaster risk and messages during a disaster is a vital process for success in disaster management. The message designer has to understand how people receive and interpret the message. This comprehension would make the designer produce an understandable message that will affect the action against disaster. Emergency Risk Communication can be used before, during, and after a disaster to make recommendations on how to prepare for, respond to, and recover from disaster. Currently, the methods for communication are various, such as radio, television (TV), and social media, which would be selected and controlled for the full benefit of the situation. Social media is now widely used, convenient, practical, and serves as a boarding connection. However, rumor is one of the disadvantages, which may result in confusion and a chaotic situation in disaster. Besides, multiple methods of communication are needed during disaster because of the different capacities for accessing the message depending on the culture and popularity of each recipient group. For example, while teenagers would prefer social media, older people may be prefer radio and TV. In addition, the local language message would make the message simpler to understandable. |
