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Application of Quality Gap Model to Measure the Quality of Pharmacist Service in Retail Pharmacy Setting An Examination of Expection and Perception |
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| รหัสดีโอไอ | |
| Creator | Burin T. Sriwong |
| Title | Application of Quality Gap Model to Measure the Quality of Pharmacist Service in Retail Pharmacy Setting An Examination of Expection and Perception |
| Publisher | คณะเภสัชศาสตร์ ม.ศิลปากร/โรงพิมพ์เพชรเกษมพริ้นติ้ง กรุ๊ป |
| Publication Year | 2547 |
| Journal Title | ไทยไภษัชยนิพนธ์ |
| Journal Vol. | 1 |
| Journal No. | ก.ค.-ธ.ค. |
| Page no. | 89-100 |
| Keyword | pharmacist service, quality gap model, retail pharmacy setting, professional pharmacist service |
| ISSN | 1686-9540 |
| Abstract | the objecttive of this article were first, to adopt the Service Quality Gap model to diagnose quality problems in the area of expectation perception for professional pharmacist service.Second ,to describe how the PHARM-SERVQUAL survey instrument is use to measure quality gap (Gap5) in professional pharmacist service. Third,to suggest area in the which improvements can be made to the service quality blueprints of professional pharmacist service with PHARM-SERVQUAL. |
