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แนวทางการพัฒนาการท่องเที่ยวเชิงเกษตรเพื่อความยั่งยืน: โครงการหลวงปางดะ |
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| รหัสดีโอไอ | |
| Creator | รัฐนันท์ พงศ์วิริทธิ์ธร |
| Title | แนวทางการพัฒนาการท่องเที่ยวเชิงเกษตรเพื่อความยั่งยืน: โครงการหลวงปางดะ |
| Publisher | มหาวิทยาลัยเทคโนโลยีสุรนารี |
| Publication Year | 2558 |
| Journal Title | วารสารเทคโนโลยีสุรนารี |
| Journal Vol. | 9 |
| Journal No. | 1 |
| Page no. | 19-35 |
| Keyword | Agro-Tourism, การท่องเที่ยวเชิงเกษตร, sustainability, ความยั่งยืน, development, การพัฒนา |
| ISSN | 1905-9329 |
| Abstract | This research aims to study on the competency of the community and Agro-Tourismguidelines for develop to sustainable Agro-Tourism. Data for this research is qualitative data.The sample chose from non- probability sampling by purposive sampling which are communityrepresentative total 30 samples who are community leader or group people who get benefit fromAgro-Tourism in Royal Agricultural Station Pang Da project. The tool use to collect data isin-depth interview with key opinion leaders by join the workshop of group of the researchers.This research use SWOT analysis to analyze strengths, weaknesses, opportunity and threats by"Appreciation Influence Control" of AIC activity. The result found out that the communitycompetency is ready to develop in term of tourism resources and participation which includingagricultural attractions and local lifestyle. While facilities components of Agro-Tourism need tobe further developed. The guidelines to develop sustainable Agro-Tourism are to focus on1.) The pattern of Agro-Tourism has to be in form of community activities. The managementhas to be transparent with acknowledged rules and regulations and can be checked. The board ofmanagement should change regularly to prevent monopoly power. 2) The pattern of sustainableAgro-Tourism has to be appropriated by promoting the multi-choices of Agro-Tourism pattern.They also should have uniqueness or outstanding point of the community for both facilities andthe differences from other Agro-Tourism. 3.) Searching for more opportunities to expand themarket to increase the income, especially in the domestic market as well as expanding marketnetwork from domestic to overseas market. |
