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Marketing strategies and customer relationship management affecting insurance company acceptance towards customer in Bangkok Metropolitan area |
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| รหัสดีโอไอ | |
| Creator | 1. Wisit Rittiboonchai 2. Surasak Phonghanyudh 3. Khawta Pupattanapong |
| Title | Marketing strategies and customer relationship management affecting insurance company acceptance towards customer in Bangkok Metropolitan area |
| Publisher | Nakhon Pathom Rajabhat University |
| Publication Year | 2559 |
| Journal Title | Journal of Thai Interdisciplinary Research |
| Journal Vol. | Vol.11 |
| Journal No. | No.5 |
| Page no. | 16 |
| Keyword | insurance, customer relationship management, marketing strategy, insurance company acceptance |
| ISSN | 2465-3837 |
