The Effect of Corporate Social Responsibility and Creating Shared Value in Thailand.
รหัสดีโอไอ
Creator Monthira Kitsamphanwong
Title The Effect of Corporate Social Responsibility and Creating Shared Value in Thailand.
Publisher Faculty of Management Science Nakhon Pathom Rajabhat University.
Publication Year 2563
Journal Title Journal of Management Science Nakhon Pathom Rajabhat University
Journal Vol. 7
Journal No. 2
Page no. 108-123
Keyword Corporate social responsibility, Creating shared value, the Stock Exchange of Thailand
URL Website https://so03.tci-thaijo.org/index.php/JMSNPRU/issue/view/16808
Website title https://so03.tci-thaijo.org/index.php/JMSNPRU/index
ISSN 2392-5817
Abstract This research has objectives 1. To study corporate social responsibility and creating shared value in Thai listed companies, 2. To examine the effect of corporate social responsibility on creating shared value in Thai listed companies. The population and sampling are 362 companies listed on the Stock Exchange of Thailand consisting of 7 industries such as; 1) agro and food industry 2) consumer products 3) industrials 4) property and construction 5) resources 6) service and 7) technology, not include the group of financial business, securities business, banking and insurance business and company under rehabilitation. The disclosure of corporate social responsibility will define the scope of the data used as of December 31, 2018. Data analysis was done using the multiple regression analysis. The results showed that 1. Corporate social responsibility and creating shared value in Thai listed companies to create a competitive advantage of the business sector to achieve long-term profits and meet the needs of society. 2. The study found that the relationship between the corporate social responsibility disclosure and creating shared value. The creating shared value was a new method to solve social problems through the expertise and organization resources in order to form the business opportunities. Thus, this was different from social responsibility which was only the image and reputation forming as the factors toward sustainable development. Therefore, companies in Thailand shall adopt both concepts of corporate social responsibility and creating shared value to connect and adapt in order to reach toward the highest profits. Also, this would be a part of the society to help solving social and environmental problems.
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