Transition Conditions of Consumption Behavior influencingthe Sustainable Consumption Patterns in Thailand
รหัสดีโอไอ
Creator Thanet Oonprechavanich
Title Transition Conditions of Consumption Behavior influencingthe Sustainable Consumption Patterns in Thailand
Publisher Faculty of Management Science Nakhon Pathom Rajabhat University
Publication Year 2562
Journal Title Journal of Management Science Nakhon Pathom Rajabhat University
Journal Vol. 6
Journal No. 1
Page no. 299-312
Keyword sustainable consumption, sustainable development goals, transaction conditions
URL Website https://so03.tci-thaijo.org/index.php/JMSNPRU/issue/view/13257
Website title https://so03.tci-thaijo.org/index.php/JMSNPRU/index
ISSN 2392-5817
Abstract This research aims to (1) analyze confirmatory factor of transition conditions ofconsumption behavior and sustainable consumption patterns in Thailand (2) find out thestructural equation model: transition conditions of consumption behavior influencing thesustainable consumption patterns in Thailand. This research was the survey research testing400 respondents in Bangkok Metropolis and Vicinities, Chiang Mai Province, Khon KaenProvince, Rayong Province and Phuket Province. The research samples were obtained fromQuota sampling. The data were collected by questionnaire. In this study, confirmatory factoranalysis (CFA) and structural equation modeling (SEM) were used to test hypotheses.According to the analysis, transition conditions of consumption behavior consist of2 factors of the latent variable that were facilitator and inhibitor which had positive onsustainable consumption patterns with path coefficient 0.58 and 0.64 respectively. The factorloading of variables on facilitator were found in descending order as follows: 1) environmentalawareness (EA) (0.85) 2) sustainability knowledge/information (KI) (0.73) and 3) educationallevel (EL) (0.67). The factor loading of variables on inhibitor were found in descending orderas follows: 1) role of social and community empowerment (SC) (0.82) 2) value perception (VP)(0.81) and 3) government policies on enhanced interactions (GP) (0.79). The factor loading ofvariables on sustainable consumption pattern in descending order as follows: 1) purchasingdecision (PD) (0.72) 2) recycle behavior (RB) (0.66) 3) waste management (WM) (0.64) and 4)renewable energy (RE) (0.59).
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