Creating value-added sisal processing products of the Hupkaphong community, Cha-am district, Phetchaburi provincecommunity, Cha-am district, Phetchaburi province
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Creator Watchara Yeesoontes
Title Creating value-added sisal processing products of the Hupkaphong community, Cha-am district, Phetchaburi provincecommunity, Cha-am district, Phetchaburi province
Contributor Aing-on Tunphan
Publisher Faculty of Management Science Nakhon Pathom Rajabhat University
Publication Year 2562
Journal Title Journal of Management Science Nakhon Pathom Rajabhat University
Journal Vol. 6
Journal No. 2
Page no. 50-65
Keyword sisal, softness, waterproof, marketing mix, expectations
URL Website https://so03.tci-thaijo.org/index.php/JMSNPRU/issue/download/16095
Website title https://so03.tci-thaijo.org/index.php/JMSNPRU/index
ISSN 2392-5817
Abstract The objective of this research is to develop sisal products of the agriculturalcooperative village of Hupkaphong. Product To be soft and can be waterproof then test theopinions of consumers on new sisal product development. The research process begins withthe development of products that are soft, using the process of soaking the hemp fibers with1 hour of potassium hydroxide and dyeing as needed. Then soaked with 0.5 molar acetic acidfor 3 hours and then put the hemp fibers to be the product. Then create a waterproof abilityby spraying with fluorocarbon. And then used to test the opinions of the consumers on newsisal products of the village agricultural cooperatives Hupkapong In terms of newly developedproducts. The statistics used in data analysis, consisted of percentage (mean) and mean (Mean)and standard deviation (Standard Deviation) to describe demographic data and Pearson ChiSquare ( P) to explain the relationship and Paired Simples T-Test to compare the mean andthe relationship between variables.The results of the research on personal factors are related to the number of purchasesof new sisal products. Gender, age, education level The monthly income and the differentoccupations are different in relation to the number of purchases of new sisal products. Issuesof pre-purchase expectations and the satisfaction after the purchase of new sisal products aredifferent. In the quality of good raw materials The product is durable. The beauty of moderndesign continuous model development when used, it is safe and good image of the product.
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