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TAXI Driver's Intention to Repetitively Use LINE MAN TAXI Application for Picking up Passengers: The Case of Bangkok Metropolitan Area |
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| รหัสดีโอไอ | |
| Creator | Raksina Kijworawichien |
| Title | TAXI Driver's Intention to Repetitively Use LINE MAN TAXI Application for Picking up Passengers: The Case of Bangkok Metropolitan Area |
| Publisher | MSMIS Thammasat University |
| Publication Year | 2563 |
| Journal Title | Journal of information systems in Business JISB |
| Journal Vol. | 6 |
| Journal No. | 1 |
| Page no. | 6 |
| Keyword | LINE MAN TAXI, Electronic Word-of-Mouth, EWOM, Intention to repetitively use LINE MAN TAXI application |
| URL Website | http://www.jisb.tbs.tu.ac.th |
| ISSN | 2465-4264 |
| Abstract | The objective of this study is to examine the factors affecting taxi driver's intention to repetitively use LINE MAN TAXI application for picking up passengers in case of Bangkok metropolitan area. |
