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Using online video to create willingness to visit museums in Bangkok |
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| รหัสดีโอไอ | |
| Creator | Adjima Pongrattanakul |
| Title | Using online video to create willingness to visit museums in Bangkok |
| Publisher | MSMIS Thammasat University |
| Publication Year | 2560 |
| Journal Title | Journal of information systems in Business JISB |
| Journal Vol. | 3 |
| Journal No. | 4 |
| Page no. | 67 |
| Keyword | Museum, Video online, public relations, perceived behavioral control, Attitude |
| ISSN | 2465-4264 |
| Abstract | The objective of this study is to examine the factors influencing visiting museums in Bangkok. This research is quantitative research. |
