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The Relationship of Internal Marketing and Organizational Citizenship Behavior and Brand Citizenship Behavior on Credit Card Issuers' Call-Center Staff in Thailand |
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| รหัสดีโอไอ | |
| Creator | Chalat Boonparn |
| Title | The Relationship of Internal Marketing and Organizational Citizenship Behavior and Brand Citizenship Behavior on Credit Card Issuers' Call-Center Staff in Thailand |
| Contributor | Warawude Rurkwararuk, Nattachet Pooncharoen, Nanthawan Leamprecha |
| Publisher | Naresuan University Graduate School |
| Publication Year | 2563 |
| Journal Title | Journal of Community Development Research (Humanities and Social Sciences) |
| Journal Vol. | 13 |
| Journal No. | 1 |
| Page no. | 55-68 |
| Keyword | Internal Marketing, Organizational Citizenship Behavior, Brand Citizenship Behavior, Credit Card Issuers, Call-Center Staff |
| URL Website | http://www.journal.nu.ac.th/JCDR/article/view/Vol-13-No-1-2020-55-68 |
| Website title | Journal of Community Development Research (Humanities and Social Sciences) |
| ISSN | 1905-7121 |
