IMPACTS OF FOREIGN DIRECT INVESTMENT ON INDIAN RETAIL BAZAAR: AN EMPIRICAL STUDY
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Creator Anis ur Rehman, Faraz Ahmad Abbasi
Title IMPACTS OF FOREIGN DIRECT INVESTMENT ON INDIAN RETAIL BAZAAR: AN EMPIRICAL STUDY
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Publisher TuEngr.com
Publication Year 2563
Journal Title International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies
Journal Vol. 11
Journal No. 6
Page no. 11A06M: 1-11
Keyword Single brand retailing, Organized retailing, Single-brand stores, Indian retail sector, Managers' perception of FDI, FDI impacts.
URL Website https://tuengr.com/Vol11_6.html
Website title ITJEMAST V10(6) @ TuEngr.com
ISSN 2228-9860
Abstract For nations following the pursuit of development, foreign direct investment (FDI) is seen as the basis of sustainable development of economy, revenue, and job creation. Many nations liberalized their policies to accommodate FDI. A significant change is seen in the Indian retail sector vis-?-vis foreign direct investment with the introduction of favorable policies. This paper attempts to find the managers' perceptions regarding numerous FDI concerns of the retail sector in India. A total of 153 managers employed in the retail industry were selected as the respondents for this study. The perception of managers on FDI in retail is analyzed using the mean score and examined using correlation and regression. The results indicate that FDI in retail will provide better prices to suppliers, create new employment opportunities and develop better infrastructural facilities. It was also found that employment and pricing benefits are significantly impacting managers' perception vis-a-vis foreign direct investment in the retail sector of India, as compared to value chain and economic & external factors benefits.
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