|
FACTORS AFFECTING CUSTOMER SATISFACTION AND LOYALTY AND SERVICE QUALITY OF CHINESE RESTAURANTS IN BANGKOK CHINATOWN |
|---|---|
| รหัสดีโอไอ | |
| Creator | Huijuan Deng |
| Title | FACTORS AFFECTING CUSTOMER SATISFACTION AND LOYALTY AND SERVICE QUALITY OF CHINESE RESTAURANTS IN BANGKOK CHINATOWN |
| Contributor | Rawida Wiriyakitjar |
| Publisher | University of the Thai Chamber of Commerce |
| Publication Year | 2560 |
| Journal Title | UTCC International Journal of Business and Economics |
| Journal Vol. | 9 |
| Journal No. | 1 |
| Page no. | 101-115 |
| Keyword | Bangkok Chinatown, customer satisfaction, customer loyalty, service quality, Chinese restaurant |
| URL Website | http://ijbejournal.com/ |
| Website title | ijbejournal |
| ISSN | 1906-5582 (paper) |