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The Study of Gambling Behavior in Thailand |
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| รหัสดีโอไอ | |
| Creator | Somprawin Manprasert |
| Title | The Study of Gambling Behavior in Thailand |
| Publisher | School of Development Economic |
| Publication Year | 2557 |
| Journal Title | Development Economic Review |
| Journal Vol. | 8 |
| Journal No. | 1 |
| Page no. | 35 |
| Keyword | Gambling, Addicted Goods, Rational Addiction Behavior, Thailand |
| ISSN | 1906-2540 |
| Abstract | The objective of this study is to quantitatively examine gambling behavior and its influencing factors in Thailand. Motivated by addictive consumption theory, we analyzed determinants that affect both new comers' gambling experience and existing gamblers. Important results suggest that gambling in Thailand is 'addictive good', where pleasure from gambling activities has important role determining status of participants. On average, Thai gamblers are risk-averse and aware of their addictive behaviors. These findings in fact imply that Thai gamblers possess 'rational addiction' behavior. In other words, they rationally make decision to consume gambling services by comparing private cost and expected utility receiving from such activities. The study also points out that 'peer effects' are also very important. Number of friends and people within family who gamble has significant impact on the rest of the member. Policy implication drawn from the study suggests the importance of young male group who has higher potential to become new players. A person facing hardship from family problem tends to more fragile to the gambling. Most importantly, family members have significant role influencing the others to become 'new players'. Therefore, the campaign should not be specific but to target general public in order to help alleviating negative externalities in gambling behavior. To reduce gambling in current players, the results suggest higher private cost should be place more on gambling activities such as higher penalty and stronger enforcement. |
