Exploring the Dynamics of Film-Induced Tourism: Impact, Opportunities, and Challenges Towards More Sustainable Practice in Thailand
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Creator Kulrisa Srisangkaew
Title Exploring the Dynamics of Film-Induced Tourism: Impact, Opportunities, and Challenges Towards More Sustainable Practice in Thailand
Publisher Mae Fah Luang University
Publication Year 2567
Journal Title Connexion: Journal of Humanities and Social Sciences
Journal Vol. 13
Journal No. 1
Page no. 142-157
Keyword Destination Management Organization, Economic Impact, Environmental Impact, Film-Induced Tourism, Sociocultural Impact
URL Website https://so05.tci-thaijo.org/index.php/MFUconnexion
Website title Connexion: Journal of Humanities and Social Sciences
ISSN 2821-9651
Abstract Film-induced tourism has gained significant attention over the last decade and greatly impacts the economics of many destinations. Nevertheless, it can generate negative impacts in terms of environmental dimension and sociocultural impact. This academic article discusses the benefits and costs of film-induced tourism and how it can be managed and controlled to maximize positive impact and minimize negative impact in the economic, environmental, and sociocultural dimensions. The stakeholders are also evaluated for their role in enforcing effective planning, implementation, and controllable results. The article investigates the influence of Thai films on tourism, which can be divided into three main areas: economic, social, and environmental impacts. Lastly, the Thai film tourism management framework highlights the involvement of stakeholders, pre-production planning, sustainable production, responsible marketing, tourism experience management, and long-term sustainability to ensure the sustainable growth and preservation of Thai culture and natural resources.
MFU Connexion: Journal of Humanities and Social Sciences

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