MOB PSYCHOLOGY IMPLIED IN PAKISTAN STOCK MARKET VIA SPORTING EVENTS
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Creator Faheem Aslam, Hyoung-goo Kang, Aneel Salman, Amir Rafique, Muhammad Ather Yaqub
Title MOB PSYCHOLOGY IMPLIED IN PAKISTAN STOCK MARKET VIA SPORTING EVENTS
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Publisher TuEngr Group
Publication Year 2562
Journal Title International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies
Journal Vol. 10
Journal No. 17
Page no. 10A17N: 1-16
Keyword Sporting Events, Cricket, Mob Psychology, Pakistan Stock Exchange, Stock market prices, Mood Swing, Ordinary Least Squares (OLS), Macroeconomic variable, Event Study.
URL Website http://tuengr.com/Vol10_17.html
Website title ITJEMAST V10(17) 2019 @ TuEngr.com
ISSN 2228-9860
Abstract This study investigates the impact of international cricket matches on the stock market via sudden changes in social mood associated with the sporting event. This study also considers three important macroeconomic variables to explain changes in the stock market prices. The evidence shows that cricket matches have a short-term adverse effect on the Pakistani stock market. The significant impact of the matches played in financial cities implies that the moods of local investors are induced by sporting events that affect the stock market. The negative effects of game losses are stronger than the game wins, which confirms the existence of asymmetrical biases. The matches against India particularly generates a downward movement in the market returns. Furthermore, there is no evidence of match-fixing and stock market returns.
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