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The origins and development of Thailand's gastrodiplomacy |
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รหัสดีโอไอ | |
Title | The origins and development of Thailand's gastrodiplomacy |
Creator | Nichaporn Raksarat |
Contributor | Jittipat Poonkhum, Advisor |
Publisher | Thammasat University |
Publication Year | 2565 |
Keyword | Thailand, Gastrodiplomacy, Thailand: Kitchen of the World |
Abstract | Apart from serving as one of the most fundamental elements for survival and satisfaction, food can be used as a diplomatic tool for projecting a country’s unique culture and identity to the foreign audiences to create better brand recognition and extend its soft power abroad. This is known as gastrodiplomacy. There are currently only a few studies on Thailand’s gastrodiplomacy, none of which theoretically mentions the key factors influencing Thailand to initiate this foreign policy and how it has been developed over the years. To address the existing gaps in academic literature, this research aims to examine Thailand’s gastrodiplomacy, namely “Thailand: Kitchen of the World” and “Global Thai.” Specifically, it seeks to answer the two research questions: “What factors influenced Thailand to initiate gastrodiplomacy in its foreign policy?” and “How has the policy been implemented under Prime Minister Thaksin Shinawatra and Prime Minister Prayut Chan-o-cha?” A qualitative method is applied in this research based on documentary analysis. To construct a theoretical framework, constructivism is employed as an approach to analyzing the key puzzles behind Thailand’s gastrodiplomacy and the development of the policy. In this paper, the beginning period of policy implementation under Prime Minister Thaksin Shinawatra and the present period under Prime Minister Prayut Chan-o-cha are explored. |