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Work Motivation Affecting Job Embeddedness of Accountants in Small and Medium Enterprises in Bangkok Area |
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| รหัสดีโอไอ | |
| Creator | Wisuta Yana |
| Title | Work Motivation Affecting Job Embeddedness of Accountants in Small and Medium Enterprises in Bangkok Area |
| Contributor | Teerapong Pinjisakikool |
| Publisher | Faculty of Management Science Nakhon Pathom Rajabhat University. |
| Publication Year | 2567 |
| Journal Title | Journal of Management Science Nakhon Pathom Rajabhat University |
| Journal Vol. | 11 |
| Journal No. | 2 |
| Page no. | 213-225 |
| Keyword | Motivation, Job Embeddedness, Accountants in Small and Medium Enterprises |
| URL Website | https://so03.tci-thaijo.org/index.php/JMSNPRU/issue/view/17878 |
| Website title | https://so03.tci-thaijo.org/index.php/JMSNPRU/index |
| ISSN | 2392-5817 |
| Abstract | The research aims to: 1) compare job embeddedness differences among accountants working in small and medium-sized enterprises (SMEs) in Bangkok classified by personal factors, and 2) to study work motivation factors affecting job embeddedness of accountants in SMEs in Bangkok. The sample group consisted of accountants working in SMEs in Bangkok, selected through convenience sampling, totaling 398individuals, completing questionnaires. Statistics used included percentage, mean, standard deviation, t-test, one-way ANOVA, and multiple regression analysis. The results of the research revealed that 1) Comparison of job embeddedness among accountants in Bangkok's SMEs showed significant differences at 0.05 level when classified by personal factors including age, education level, marital status, and monthly income. 2) Two aspects of work motivation - benefits and compensation, and job security - had significant effects at 0.05 level on job embeddedness among accountants working in Bangkok's SMEs. |
