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THE RELATIONSHIP BETWEEN FRANCHISE AND FRANCHISOR |
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| รหัสดีโอไอ | |
| Creator | Min Aung |
| Title | THE RELATIONSHIP BETWEEN FRANCHISE AND FRANCHISOR |
| Contributor | Thitapon Ousawat |
| Publisher | University of the Thai Chamber of Commerce |
| Publication Year | 2562 |
| Journal Title | UTCC International Journal of Business and Economics |
| Journal Vol. | 11 |
| Journal No. | 1 |
| Page no. | 186-215 |
| Keyword | Franchising, Franchisor-Franchisee relationship, Franchisor supports, Quality of relationship, Franchisee trust, Franchisee performance |
| URL Website | http://ijbejournal.com/ |
| Website title | ijbejournal |
| ISSN | 1906-5582 (paper) |
