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Factors affecting organizational health in chinese fast-food chains |
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| รหัสดีโอไอ | |
| Title | Factors affecting organizational health in chinese fast-food chains |
| Creator | Chen, Jianyu |
| Contributor | Pandey, Arti, Advisor |
| Publisher | Rajamangala University of Technology Krungthep |
| Publication Year | 2565 |
| Keyword | Chinese fast -- Food Industry, Organizational Identity, Employee health |
| Abstract | Using a conceptual model of the relationship between organizational identity, organizational citizenship behavior, and organizational health, this study focuses on a survey of employees of Laoxiangji, a fast-food chain brand based in Anhui Province, China. This study plans to use the previous research results, use the SOCB model to study the organizational health of Chinese fast-food companies and its influencing factors, study the dimensions involved in organizational health, and explore the impact of organizational citizenship behaviors on Chinese fast-food companies on organizational health. We conducted quantitative studies. Feedback data was collected using questionnaires from 500 participants from 20 Laoxiang chicken stores in Anhui Province, China. The data analysis results show that organizational identity has a significant positive impact on organizational health, and organizational citizenship behavior has a significant positive impact on organizational health. This study investigates the impact of employee organizational identity in Chinese fast-food companies on organizational health and proposes countermeasures and suggestions to promote Chinese fast-food companies to improve organizational health. |
| Language | EN |
| URL Website | http://dspace.rmutk.ac.th/ |
| Website title | คลังความรู้ UTK |
