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The Affecting factors on consumer purchase intention in C2C electronic classified marketplaces: a Thai perspective |
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รหัสดีโอไอ | |
Title | The Affecting factors on consumer purchase intention in C2C electronic classified marketplaces: a Thai perspective |
Creator | Pirunrat Meksopavankul |
Contributor | Sid Suntrayuth |
Publisher | National Institute of Development Administration |
Publication Year | 2560 |
Keyword | e-Thesis, Customer to customer, C2C Electronic Classified Marketplaces, Perceived risk, Perceived benefit, Purchase intention, Consumer behavior, Trust |