An Examination on Influencers of Student Satisfaction with the Use of E-Learning in Higher Education in Hangzhou, China
รหัสดีโอไอ
Creator Wen Lyu
Title An Examination on Influencers of Student Satisfaction with the Use of E-Learning in Higher Education in Hangzhou, China
Publisher Assumption University Press
Publication Year 2568
Journal Title The Scholar: Human Sciences
Journal Vol. 17
Journal No. 2
Page no. 103-113
Keyword E-learning, Course Content Quality, Confirmation, Perceived Ease of Use, Satisfaction
URL Website https://assumptionjournal.au.edu/index.php/Scholar/article/view/7952
Website title https://assumptionjournal.au.edu/index.php/Scholar
ISSN 2586-9388
Abstract Purpose: This study explores factors influencing undergraduate students' e-learning satisfaction in Hangzhou, China. The conceptual framework aims to examine the relationship between course content quality confirmation, reliability, responsiveness, empathy, course content quality, confirmation, perceived ease of use, and satisfaction of online learning. Research design, data, and methodology: 500 sample data was collected using the quantitative method and a questionnaire as a tool. Item-objective congruence and pilot tests were adopted to test the content validity and reliability of the questionnaire before distribution. Data was analyzed by utilizing Confirmatory Factor Analysis (CFA) and Structural Equation Modeling (SEM) to validate the model's goodness of fit and confirm the causal relationship among variables for hypothesis testing. Results: The results reveal that this conceptual model could predict which factors affect students' satisfaction with using e-learning in higher education in Hangzhou, China. Six out of seven proposed hypotheses were supported. Online learning satisfaction was strongly impacted by reliability, responsiveness, course content quality, confirmation, and perceived ease of use. Conclusions: This study recommends that developers of cloud-based e-learning systems in higher education institutions should concentrate on enhancing the quality factors of the systems. This will help students perceive the system as useful and increase their intention to continue using it.
graduate school of business and advanced technology management

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