Attitude, Job Embeddedness, and Turnover Intention in Gig Workers in Thailand: The Roles of Social Influence
รหัสดีโอไอ
Creator Teerathep Thepprasarn
Title Attitude, Job Embeddedness, and Turnover Intention in Gig Workers in Thailand: The Roles of Social Influence
Contributor Sid Suntrayuth
Publisher Assumption University
Publication Year 2565
Journal Title ABAC Journal
Journal Vol. 42
Journal No. 4
Page no. 168-182
Keyword Job Insecurity, Perceived Behavioral Control, Social Influence, Theory of Planned Behavior, Job Embeddedness, Turnover Intentions
URL Website www.abacjournal.au.edu
Website title ABAC Journal
ISSN 0858-0855
Abstract This research explored the association between the social influence of gig workers in Thailand and the level of attitude towards job insecurity and perceived behavioral control among the perceptions of gig job workers. The study contributes to the literature by investigating job embeddedness and the level of turnover intentions. Social influence was investigated as a moderating factor that might affect the attitudes of the workers or have a direct influence on turnover intentions. Survey data were collected from 399 gig workers in 5 regions across Thailand. Multiple regression analysis and partial least squares structural equation modeling were used for data analysis. The results supported a negative association between job insecurity and job embeddedness, and a positive association between social influence and turnover intentions. Moreover, the analysis supported the moderating effect of social influence on gig workers attitudes toward job embeddedness.
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