Examination of lightweight hybrid electric vehicles in the long termutilizing system dynamics modeling approach
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Creator 1. Anatawat Chayutthanabun
2. Thanwadee Chinda
Title Examination of lightweight hybrid electric vehicles in the long termutilizing system dynamics modeling approach
Publisher Research and Development Office, Prince of Songkla University
Publication Year 2564
Journal Title Songklanakarin Journal of Science an Technology (SJST)
Journal Vol. 43
Journal No. 6
Page no. 1576-1584
Keyword automotive industry, carbon dioxide emission, lightweight hybrid electric vehicle, potential customers, system dynamics modeling
URL Website https://rdo.psu.ac.th/sjst/index.php
ISSN 0125-3395
Abstract Severe environmental impacts and high carbon dioxide emission are serious issues of the automotive industry aroundthe world. Various green technologies are adopted to improve the vehicleโs performance and to lower environmental impacts.This includes the use of lightweight materials in the hybrid electric vehicle production to reduce the vehicleโs weight, saveenergy cost, and lower the carbon dioxide emission. This study examines the trend of lightweight hybrid electric vehicle (LHEV)sales in Thailand in the long term, utilizing the system dynamics modeling approach. The developed dynamics model considersproduction capacity in terms of material availability and budget allocation and demand from green and potential customers. Thesimulation results show that the LHEV sales in the initial stage were low due to low budget allocation for LHEV production.When more customers are interested in the LHEVs, the sales amount increases and becomes triple in the next 20 years. Theresults pinpoint that price range of LHEVs must be suitable, compared with its previous models, to attract more customers in themarket. The company may also consider promoting the LHEVs through a number of activities and schemes to raise the greenimage of the company, and attract more customers in the long term.
Songklanakarin Journal of Science and Technology (SJST)

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