| 520 สาระสังเขป |
The purposes of this research were 1) Study the business success factors of transport and logistics entrepreneurs 2) Assess the business success factors of case study transport and logistics company. 3) Propose the ways to develop the case study companies' transport and logistics business capability. The population of this research are representativegroup of case study of transport and logistics company who has been selected from expertise and directly involved in many sectorsthirty-six people, such as senior executives, middle executives, operational executives, and operational employees. The tools that used in this research are questionnaire method by using analyst by statistics theory such as frequency, percentage, mean, and standard deviation distribution. The factors of case study company's overall factor were high value which considering each factor. The result has shown that each group of factors as a high level consisted of 6 factors; planning or forecasting customer needs, services to customers and supporting activities, factors in logistics communication. For the result group related Products and order management, procurement, factory location, warehouse management, and transportation factors which should be promote continuously. And the result group of factors that shown as medium to low level are factors in material handling and packaging, factors in inventory management and reverse logistics factors which the company should be more attention to improvement and development in further continuously. |