Suchawan Chaiworn. (2026) Determinants of Microtransaction Purchase Intention in Freemium Mobile Games: Evidence from Honkai: Star Rail Players in Bangkok. <i>International Research E-Journal on Business and Economics</i>, <i>9</i>(2), 32-45.Suchawan Chaiworn. "Determinants of Microtransaction Purchase Intention in Freemium Mobile Games: Evidence from Honkai: Star Rail Players in Bangkok". International Research E-Journal on Business and Economics 9 (2026):32-45.Suchawan Chaiworn. Determinants of Microtransaction Purchase Intention in Freemium Mobile Games: Evidence from Honkai: Star Rail Players in Bangkok. GSBATM-Assumption University Press:ม.ป.ท. 2026.