Decision to Select Political Representatives in Democratic System of Trang Province Citizens

Abstract

      The research aims to 1) study the political participation of Trang citizens, 2) study the Factors Affecting Decision to Select Political Representatives in Democratic System of Trang Province Citizens, 3) study the decision-making process of Trang citizens decision-making to elect political representatives in a democratic regime. 4. To find the motivational model for the decision to exercise the right to vote for political representatives in a democratic regime of Trang Province Citizens. This was a qualitative research using a structured interview with in-depth interviews as the research tool. Twenty key informants were purposively selected, consisting of representatives of citizens with voting rights, three representatives of district administrative groups in Trang Province, a representative of the Trang Provincial Election Commission, a representative of the Office of the Civil Politics Promotion, and a group of experts (politics and public administration experts). And using content analysis.
      Research results: 1) Trang province citizens can freely express political opinions. People were politically active, ranked among the top in the South. There was a high voter turnout rate. People in Trang Province had a specific behavior of liking political participation, which was included in every activity. 2) the Factors Affecting Decision to Select Political Representatives. The candidates are considered from the background of the candidates, the qualifications of the candidates, the political parties, and the political communication from the candidates and the parties. 3) The process of deciding to elect a political representative had namely searching for information on candidates, creating rules and criteria, evaluating and ranking candidates, and deciding to vote for the candidates. 4) The motivational patterns in deciding to exercise the right to vote: Political activities and public relations should be created at every opportunity to raise public awareness of the importance of elections and create a sense of popular support.
 
Article history: Received 21 October 2025    
                            Revised 1 December 2025
                            Accepted 9 December 2025          
                            SIMILARITY INDEX = 15.64 %